{"product_id":"rust-orange-purple-color-block-boujad-wool-rug-10-1-x-7-91-ft-308-x-241-cm","title":"Rust Orange Purple Color Block Boujad Wool Rug 10.1 x 7.91 ft \/ 308 x 241 cm","description":"\u003ch1\u003eModern Boujad Rug | Handwoven Wool Rug in Rust Orange \u0026amp; Purple Color-Block Design\u003c\/h1\u003e\n\u003cp\u003eThis striking modern Boujad rug sets bold purple lines against a rich rust-orange field, forming an asymmetrical grid that reads like abstract art underfoot. Thick bands of deep purple cut and intersect at varying widths, dividing the orange ground into irregular blocks that shift in scale as they move across the piece — a composition with the loose, improvisational energy Boujad weaving is known for, distilled into a confident modern palette.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch3\u003ePile Height: 0.4\" \/ 1 cm (Medium pile)\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eWeight: 29.1 lb \/ 13.2 Kg\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eMaterial: Wool (100% sheep wool)\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eShape: Rectangle\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eRegion: Middle Atlas, Beni Mellal-Khenifra\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eTribe: Boujad\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eCondition: Newly made. Clean and ready to use. Perfect condition\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch3\u003eConstruction details: Hand-Knotted\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eHand-knotted in dense, plush wool pile by Berber women in the Boujad region of Morocco, this rug carries the tactile depth and subtle handmade irregularities that only loom-woven wool can offer. Soft fringed edges finish the top and bottom, a traditional detail that grounds the piece's contemporary design in authentic Moroccan craftsmanship.\u003c\/p\u003e\n\u003cp\u003eWith its saturated rust-and-purple palette and architectural color-blocking, this modern Boujad rug makes a striking anchor for interiors drawn to bold pattern, warm color, and genuine handmade texture.\u003c\/p\u003e\n\u003ch2\u003eAuthentic Handmade Boujad Craftsmanship\u003c\/h2\u003e\n\u003cp\u003eEach rug is hand-knotted using traditional Boujad weaving techniques, in which Berber women work freehand on the loom to build dense wool pile row by row without a fixed template. This intuitive, improvisational approach is central to Boujad weaving, and it's what gives each piece its distinctive sense of movement — no two rugs, even within the same palette, ever repeat exactly.\u003c\/p\u003e\n\u003cp\u003eHere, that free-form weaving translates into a bold architectural grid rather than the tradition's more familiar layered motifs, showing how Boujad's weavers continue to adapt their technique to new, graphic compositions while keeping the handmade, plush wool quality the region is known for.\u003c\/p\u003e\n\u003ch2\u003eIdeal for Modern \u0026amp; Eclectic Interiors\u003c\/h2\u003e\n\u003cp\u003eThis modern Boujad rug brings a gallery-worthy graphic punch to living rooms, studies, and statement entryways. A bold, color-blocked wool rug provides a stunning visual contrast when introduced into the minimalist, neutral foundations of Scandinavian \u003ca href=\"https:\/\/www.kingliving.com.au\/blog\/scandinavian-design?srsltid=AU7gw4UMLXDn4-dJK_CobTHqRN3thlnPTZnyQ8tOMTYfDaGcKQC9v7Kh\" target=\"_blank\" rel=\"noopener\"\u003edesign\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eIts rust-orange and \u003ca href=\"https:\/\/surcoma.com\/collections\/sage-green-rugs\" target=\"_blank\" rel=\"noopener\"\u003epurple\u003c\/a\u003e palette pairs beautifully with walnut and dark wood tones, black-framed furniture, and warm neutral walls, while the bold color-blocking suits modern, eclectic, and art-forward interiors looking for a rug that functions as a centerpiece rather than a backdrop.\u003c\/p\u003e","brand":"Surcoma","offers":[{"title":"Default Title","offer_id":52371899580704,"sku":"GLB-103504","price":930.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0893\/0092\/6752\/files\/authentic-moroccan-berber-rug_001_9cd0b65e-e1fb-4d96-a817-d57a3476c699.jpg?v=1789660154","url":"https:\/\/surcoma.com\/products\/rust-orange-purple-color-block-boujad-wool-rug-10-1-x-7-91-ft-308-x-241-cm","provider":"Surcoma","version":"1.0","type":"link"}