Custom Beni Mrirt Wool Rug
Custom Beni Mrirt Wool Rug
- Handmade
- Durable and Practical
- Free Worldwide Shipping
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Moroccan Beni M’Rirt Wool Rug – Contemporary Luxury with Berber Tradition
Why Choose a Moroccan Beni M’Rirt Wool Rug?
The Moroccan Beni M’Rirt Wool Rug is a wonderful new form of contemporary rug, made from the highest quality sheep wool. Woven with great skill by Berber women in Morocco’s Khenifra region of the Middle Atlas Mountains, these rugs are recognized worldwide for their dense pile and luxurious feel. Measuring 11.9 × 8.7 ft (364 × 267 cm), this oversized rug is ideal for expansive living spaces, dining rooms, or master suites where it can serve as both a functional and artistic centerpiece.
Plush Comfort from Premium Wool
Beni M’Rirt rugs are distinguished by their dense, soft pile. Unlike thinner flatweave designs, these rugs are thick and sumptuous underfoot. The premium sheep wool provides natural softness, resilience, and insulation.
Wool is also naturally stain resistant and flame retardant, making it both a safe and practical choice for family homes. With proper care, a Moroccan Beni M’Rirt Wool Rug can last for generations, aging gracefully while retaining its beauty.
Handwoven Craftsmanship from Khenifra
Every rug is painstakingly handwoven by Berber women who continue a craft handed down for centuries. Each knot is tied with precision, creating a rug that is not only durable but also unique.
The weaving process is slow and deliberate, ensuring that each piece carries the artisan’s personal touch. Subtle variations in texture and design highlight its authenticity, setting it apart from machine-made alternatives. By choosing this rug, you also help sustain traditional livelihoods in Morocco.
Oversized Luxury for Spacious Homes
At nearly 12 × 9 ft, this rug is a commanding presence in any room. Its oversized dimensions make it perfect for large interiors, anchoring furniture layouts and creating cohesion in open-plan spaces.
Use it in a living room to ground sofas and coffee tables, or place it under a dining table for added warmth and style. In bedrooms, it extends beyond the bed to create a luxurious, hotel-like feel.
A Modern Aesthetic with Traditional Roots
Though deeply tied to Berber weaving traditions, Beni M’Rirt rugs embody a contemporary look. Their patterns are often subtle, geometric, and minimalist, which makes them a favorite among modern designers.
Their neutral tones and understated elegance adapt beautifully to different design styles, from Scandinavian minimalism to luxury contemporary interiors. This makes them timeless investments that remain relevant as décor trends change.
Styling Ideas for Your Beni M’Rirt Rug
The Moroccan Beni M’Rirt Wool Rug’s versatility allows for many styling options:
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Minimalist homes: Let the rug’s texture shine against simple lines and neutral colors.
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Bohemian style: Layer it with pillows, throws, and plants for an eclectic look.
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Luxury interiors: Pair it with metallic accents, marble, or glass for refined elegance.
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Rustic charm: Contrast its softness with wood and stone for organic warmth.
Because of its neutral palette and plush texture, it works seamlessly in both modern apartments and traditional homes.
Benefits of Wool Rugs
Wool remains one of the most sustainable and practical rug materials. It is renewable, biodegradable, and eco-friendly. Wool rugs improve insulation, absorb sound, and even enhance indoor air quality by trapping dust particles until vacuumed.
For more information on wool’s sustainability and performance, the Alliance for European Flax-Linen & Hemp offers excellent resources. Choosing wool means you’re making an environmentally responsible decision without sacrificing comfort or luxury.
Fair Pricing and Global Shipping
This Moroccan Rug is priced at $2,450 with free worldwide shipping. Comparable rugs in luxury boutiques often sell for much more.
Our direct-to-consumer model ensures fair wages for Moroccan artisans while making authentic rugs accessible to customers worldwide. Each purchase helps sustain Berber weaving traditions and provides economic support for artisan families in the Middle Atlas.
Final Thoughts
The Moroccan Beni M’Rirt Wool Rug is more than a decorative accessory—it is a piece of living history woven into contemporary design. With its plush pile, authentic craftsmanship, and versatile style, it enhances your home with luxury and meaning.
Whether anchoring a grand living room, softening a rustic retreat, or adding warmth to a modern apartment, this rug adapts beautifully. Bring home this Moroccan treasure and enjoy the harmony of tradition, craftsmanship, and contemporary sophistication.
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Pile Height: 0.8" / 2 cm (Medium pile)
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Material: Wool (100% sheep wool)
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Shape: Rectangle
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Region: Middle Atlas
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Tribe: Beni M'Rirt
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Condition: Newly made. Clean and ready to use. Perfect condition
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Construction details: Hand-Knotted
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Frequently Asked Questions
How do I clean my Moroccan rug?
Caring for your Moroccan rug is simple! For regular maintenance, we recommend gently vacuuming it 1-2 times a week (use a suction-only attachment, without a beater bar) and air it outside every few months. For minor spills, act quickly by blotting the area with a clean, dry cloth. If needed, use a small amount of water and a gentle soap. For deep cleaning, we strongly recommend seeking a professional rug cleaner who specializes in wool carpets to preserve the rug's natural fibers and vibrant colors for years to come.
◈ Vacuum Regularly → Use a low setting without a beater bar to protect the fibers.
◈ Blot Spills Immediately → Use a dry cloth for stains, gently dab with mild detergent and cold water.
◈ Protect from Moisture → Avoid excessive humidity and use a rug pad to extend its lifespan.
◈ Prevent Fading → Keep away from prolonged direct sunlight.
◈ Rotate Every Few Months → Ensures even wear and longevity.
◈ Fluff Maintain → If fibers flatten, gently brush with a soft-bristle brush.
◈ Deep Clean → Opt for professional hand-washing every 5 years or as needed.
◈ Sunbathe Monthly → If practical, let your rug in the sun occasionally. Sunlight's UV rays work as natural deodorizing and microbe protection.
◈ Avoid Harsh Chemicals → They can damage the natural wool fibers.
Do you ship internationally?
Yes, we are proud to ship our authentic Moroccan rugs to customers all over the world. We regularly ship to North America (USA & Canada), Europe, Australia, and many other destinations. If you have any questions about shipping to your specific location, please don't hesitate to contact us.
How long will my order take to arrive?
We ship via DHL Express or Aramex with FREE worldwide delivery, included at checkout. After placing your order, we typically require 2-3 days to process and dispatch your item. Expect your parcel to arrive within 6-15 business days, depending on your location. You will receive a tracking number via email as soon as your order is on its way.
Will I have to pay customs fees or import duties?
For US-customers, there is no customs fees (due to An agreement that went into effect on January 1, 2006, designed to create open and fair trade between the United States and Morocco.) For other international orders shipped outside of Morocco, please be aware that your country's customs office may impose import duties, taxes, or fees. These potential charges are the responsibility of the customer. Customs policies vary widely by country, so we recommend contacting your local customs office for specific information on potential duties before placing your order.
How do you package the rugs to make sure they arrive safely?
We guarantee that your rug will arrive safely and in excellent condition, having been thoroughly inspected, cleaned, and, if necessary, restored prior to dispatch. We then fold it carefully and wrap it in multiple layers of durable, weather-resistant material to ensure it is fully protected from moisture and handling during its journey to you. We take every precaution to ensure your rug arrives in perfect condition.
What is your return policy?
We want you to be completely happy with your purchase. If for any reason you are not satisfied with your rug, you may return it within 14 days of delivery.
To be eligible for a refund, the rug must be returned in its original, unused, and undamaged condition. Please note that for general returns, the customer is responsible for the full cost of the return shipping. We recommend using a trackable and insured shipping service.
Please remember that our rugs are handmade by artisans, not by machines. Slight variations in color, pattern, weave, and size are natural characteristics of these one-of-a-kind items. These charming imperfections are not considered defects but are part of the unique story and beauty of each piece.
Is Moroccan wool rugs durable and suitable for high-traffic areas?
Absolutely. Hand-knotted from 100% sheep wool, Moroccan rugs are renowned for their durability and resilience. Our rugs are perfect for living rooms, bedrooms, and other frequently used spaces, but be sure to follow care instructions, like rotating regularly, to keep it looking its best for years.
Do newly made wool Moroccan rugs shed?
It is completely normal for a new wool rug to shed a little at first. This is a natural characteristic of high-quality wool fibres and a sign of its authenticity. This initial shedding will decrease significantly over a few weeks with regular, gentle vacuuming.
Will the rug I receive look exactly like the one in the photo?
You will receive the exact rug shown in the photos. However, please remember that these are handmade items. We do our best to capture the colours accurately, but they may vary slightly depending on your screen's lighting and calibration. Any minor variations or "imperfections" in the pattern are part of the unique story and charm of your one-of-a-kind piece.
What are your rugs made of?
Our rugs are crafted from 100% natural, locally sourced sheep's wool. The wool's quality gives the rugs their signature softness, durability, and rich texture. The foundation (or warp) of the rug is sometimes made of cotton, which provides a strong and stable base for the wool knots.