The rug is lovely. Looks great, feels great. My dogs love it. And it does NOT shed. Seriously! When it's vacuumed the fibers come up, as usual, but there's not shedding from the rug around the apt. It's bright and lightens the room.
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Elevate your home décor with this unique and timeless Moroccan Beni M’Guild Rug.
Measuring 10.5 × 7 ft (320 × 216 cm), this exceptional piece embodies the artistry, symbolism, and warmth of Moroccan heritage. Handwoven from pure wool in the Middle Atlas Mountains, it fuses vintage charm with contemporary sophistication — a perfect balance between culture and design.
The Moroccan Beni M’Guild Rug comes from one of Morocco’s most renowned weaving regions — the Middle Atlas. The women of the Beni M’Guild tribe have mastered the art of storytelling through textiles, transforming natural wool into powerful expressions of identity and emotion.
Traditionally woven for warmth in mountain villages, these rugs carry deep symbolic meaning. The geometric patterns and diamond motifs represent protection, fertility, and the flow of life. Each rug is an authentic reflection of Berber artistry, blending creativity and cultural legacy into one remarkable piece.
Every Beni M’Guild rug is meticulously hand-knotted by skilled artisans who dedicate weeks to perfecting each piece. Working on traditional wooden looms, they tie thousands of knots by hand, ensuring exceptional quality and density.
The process requires patience, precision, and passion. After weaving, the rug is washed, sun-dried, and brushed to enhance its texture and reveal its natural sheen. The result is a rug that feels as luxurious as it looks — durable, soft, and deeply meaningful.
Each piece is truly one of a kind, with slight variations in tone and design that reflect the artisan’s unique signature.
This rug is made from 100% natural sheep’s wool, known for its plush feel and remarkable durability. Wool is naturally hypoallergenic, stain-resistant, and temperature-regulating, making it ideal for all climates.
The fibers are locally sourced, hand-spun, and dyed using traditional plant-based pigments. The rich vintage tones of brown, terracotta, and beige add depth and warmth to any space. Every fiber tells a story — one of sustainability, artistry, and connection to nature.
The Moroccan Beni M’Guild Rug bridges tradition and modernity with effortless grace. Its bold patterns and earthy tones complement a wide range of interior styles — from bohemian to minimalist, rustic to contemporary.
Use it to anchor your living room, add coziness to your bedroom, or bring character to a neutral hallway. Its versatile design enhances wood, concrete, and marble floors alike, making it a perfect match for global-inspired or modern interiors.
For interior design inspiration, check out Discover vintage and custom rug treasures in AD’s Etsy rug selection — a perfect resource for discovering how Moroccan artistry enhances modern spaces.
No two Beni M’Guild rugs are ever identical. Each is handmade, embodying the weaver’s intuition, emotion, and artistic freedom. The geometric motifs shift and evolve as the rug takes shape, creating an organic, soulful pattern that can never be replicated by machine.
Owning one means more than owning a decorative item — it means bringing a human story into your home. Every thread reflects the rhythm of the artisan’s life, her environment, and her cultural wisdom.
At Surcoma, we honor the hands behind every rug. We collaborate directly with Moroccan cooperatives that empower women artisans and preserve traditional weaving techniques.
Each Beni M’Guild rug is crafted with care, using sustainable wool and natural dyes. No chemicals, no mass production — just pure craftsmanship rooted in heritage.
By choosing this rug, you’re supporting fair wages, environmental responsibility, and the preservation of Morocco’s living textile culture.
This rug’s bold pattern and rich tones can transform any setting:
Modern Homes: Let it stand out against minimalist furniture for a striking contrast.
Boho-Chic Spaces: Layer it with woven poufs, brass lamps, and textured cushions.
Rustic Interiors: Pair it with wooden furniture and earthy tones for a grounded feel.
Eclectic Rooms: Mix it with global textiles and artwork for a curated, cultural vibe.
Its warm hues create a cozy yet sophisticated ambiance that invites conversation and comfort.
Your Rug is made to last a lifetime. To preserve its beauty:
Vacuum weekly using gentle suction (no rotating brushes).
Rotate every 3–6 months for even wear.
Blot spills immediately with a clean, dry cloth.
Avoid direct sunlight to protect its natural dyes.
For deep cleaning, consult a professional specializing in handwoven wool rugs.
With minimal care, this rug will maintain its elegance and softness for decades.
Surcoma curates authentic Moroccan rugs that combine heritage, artistry, and modern design. Each piece is carefully selected for its craftsmanship, color harmony, and soul.
We work directly with artisans to ensure fair pay, sustainability, and quality. Our mission is to celebrate Moroccan heritage while bringing timeless beauty to homes around the world.
Enjoy free worldwide shipping, artisan storytelling, and a piece of Morocco’s cultural legacy delivered to your door.
Product Name: Moroccan Beni M’Guild Rug
Dimensions: 10.5 × 7 ft / 320 × 216 cm
Material: 100% natural sheep’s wool
Weave Type: Hand-knotted
Design: Geometric tribal pattern
Color: Earthy tones with vintage character
Origin: Middle Atlas Mountains, Morocco
Shipping: Free worldwide
Condition: New, handmade, authentic
Bring the spirit of Morocco into your home with the Beni M’Guild Rug — a fusion of art, tradition, and emotion.
Its handcrafted texture, timeless patterns, and deep cultural roots make it more than just décor — it’s a story woven by human hands.
Perfect for those who seek authenticity, warmth, and elegance, this rug is a true heirloom that will enrich your home for years to come.

Caring for your Moroccan rug is simple! For regular maintenance, we recommend gently vacuuming it 1-2 times a week (use a suction-only attachment, without a beater bar) and air it outside every few months. For minor spills, act quickly by blotting the area with a clean, dry cloth. If needed, use a small amount of water and a gentle soap. For deep cleaning, we strongly recommend seeking a professional rug cleaner who specializes in wool carpets to preserve the rug's natural fibers and vibrant colors for years to come.
◈ Vacuum Regularly → Use a low setting without a beater bar to protect the fibers.
◈ Blot Spills Immediately → Use a dry cloth for stains, gently dab with mild detergent and cold water.
◈ Protect from Moisture → Avoid excessive humidity and use a rug pad to extend its lifespan.
◈ Prevent Fading → Keep away from prolonged direct sunlight.
◈ Rotate Every Few Months → Ensures even wear and longevity.
◈ Fluff Maintain → If fibers flatten, gently brush with a soft-bristle brush.
◈ Deep Clean → Opt for professional hand-washing every 5 years or as needed.
◈ Sunbathe Monthly → If practical, let your rug in the sun occasionally. Sunlight's UV rays work as natural deodorizing and microbe protection.
◈ Avoid Harsh Chemicals → They can damage the natural wool fibers.
Yes, we are proud to ship our authentic Moroccan rugs to customers all over the world. We regularly ship to North America (USA & Canada), Europe, Australia, and many other destinations. If you have any questions about shipping to your specific location, please don't hesitate to contact us.
We ship via DHL Express or Aramex with FREE worldwide delivery, included at checkout. After placing your order, we typically require 2-3 days to process and dispatch your item. Expect your parcel to arrive within 6-15 business days, depending on your location. You will receive a tracking number via email as soon as your order is on its way.
Due to recent U.S. tariff changes, imports from Morocco are subject to a 10% duty plus standard customs fees; however, under our Delivered Duty Paid (DDP) terms, we will take full responsibility for these import charges ourselves, so you won’t have to pay anything extra.
We guarantee that your rug will arrive safely and in excellent condition, having been thoroughly inspected, cleaned, and, if necessary, restored prior to dispatch. We then fold it carefully and wrap it in multiple layers of durable, weather-resistant material to ensure it is fully protected from moisture and handling during its journey to you. We take every precaution to ensure your rug arrives in perfect condition.
We want you to be completely happy with your purchase. If for any reason you are not satisfied with your rug, you may return it within 14 days of delivery.
To be eligible for a refund, the rug must be returned in its original, unused, and undamaged condition. Please note that for general returns, the customer is responsible for the full cost of the return shipping. We recommend using a trackable and insured shipping service.
Please remember that our rugs are handmade by artisans, not by machines. Slight variations in color, pattern, weave, and size are natural characteristics of these one-of-a-kind items. These charming imperfections are not considered defects but are part of the unique story and beauty of each piece.
Absolutely. Hand-knotted from 100% sheep wool, Moroccan rugs are renowned for their durability and resilience. Our rugs are perfect for living rooms, bedrooms, and other frequently used spaces, but be sure to follow care instructions, like rotating regularly, to keep it looking its best for years.
It is completely normal for a new wool rug to shed a little at first. This is a natural characteristic of high-quality wool fibres and a sign of its authenticity. This initial shedding will decrease significantly over a few weeks with regular, gentle vacuuming.
You will receive the exact rug shown in the photos. However, please remember that these are handmade items. We do our best to capture the colours accurately, but they may vary slightly depending on your screen's lighting and calibration. Any minor variations or "imperfections" in the pattern are part of the unique story and charm of your one-of-a-kind piece.
Our rugs are crafted from 100% natural, locally sourced sheep's wool. The wool's quality gives the rugs their signature softness, durability, and rich texture. The foundation (or warp) of the rug is sometimes made of cotton, which provides a strong and stable base for the wool knots.
Overall rating: 5 / 5 from 291 reviews.
The rug is lovely. Looks great, feels great. My dogs love it. And it does NOT shed. Seriously! When it's vacuumed the fibers come up, as usual, but there's not shedding from the rug around the apt. It's bright and lightens the room.
Whitney C. 5/5 Verified
Love this rug! So unique and adds a lot of character to the room. Also, it’s dog approved as you can see by the picture. Would order a rug from Surcoma again!
Erin M. 5/5 Verified
Stunning. We are more than happy with the quality, look and feel of this amazing rug. Fast shipping. Great price.
Trevor H. 5/5 Verified
Perfect rug. Matched the vibe exactly to what I was going for. I’m soo happy with it!!!
Holiday H. 5/5 Verified
Moroccan Modern Abstract Wool Rug 9.7 x 7.1 ft / 295 x 218 cm
We love our rug! We got the 9x12, it's so gorgeous, thick, soft, and a perfect mossy green color. I love the striped border detail, and we had ours custom made with no tassels. It's so amazing, I'm so happy with it! It doesn't shed, but the vacuum definitely gets full when we vacuum it. We vacuum it most days since crumbs can show up because it's a darker color, but we have kids so we vacuum every day anyway. I'm super happy with this purchase! Seems like it'll age really well, I hope to keep it for a long time! Also very pleased with the quick communication, seems like a great company!
Kyrsten B. 5/5 Verified
This rug is excellent quality and exactly like the photos! I was hesitant to order a Moroccan rug without seeing it, but this exceeded my expectations. I’d definitely shop here again.
Catherine D. 5/5 Verified
This is the third rug I ordered from this seller and I couldn't be happier. Thank you Yasmina!
Heinrich 5/5 Verified
Stunning! So happy to have this beautiful item in my room! It’s exactly what I wanted, and the colors are more beautiful in person!
Raschel R. 5/5 Verified
A spectacular addition to my home !
Heinrich 5/5 Verified
Love my new kitchen rug! Yasmina was so kind to assist me in selecting the perfect rugs for my space. The colors are perfect and super soft on my feet. Will definitely make more purchases for my clients. MD Interior Design Santa Barbara, California
Marlena 5/5 Verified
Yasmina was very helpful and the rug really is a work of art. Moroccan rug makers are so talented and creative! Thank you very much! 5 stars!
E M. 5/5 Verified
Dear Yasmina and Brahim It is a piece of art, so beautiful. Thank you for all ❤️
Madelaine M. 5/5 Verified
I am definitely perfectly satisfied with this soft rug for my bathroom. Thank you Surcoma!
Jeia 5/5 Verified
I love my new rug!!! It’s such a cool and unique piece and I will have it for a lifetime :-) thank you so much. I love the selection of rugs you have, it was hard to choose!! Arrived very quickly too. Here it is at home in my new lounge room, making the space very special. ❤️
Nenagh M. 5/5 Verified
Très beau et artisanal! Il fait tout juste dans ma cuisine!
Michelle L. 5/5 Verified
Rug is beautiful...it’s a little more “creamy” than I expected based on sellers photos. It’s beautiful.
Lauren S. 5/5 Verified
I love it !
Evi A. 5/5 Verified
I love it !
Evi A. 5/5 Verified
This morning a beautiful “work of art” arrived all the way from Marrakesh to Australia. The colours are magnificent-so vibrant and the rug is super soft and beautifully clean. I am in awe of this stunning creation and will treasure it forever. Thank you Yasmina and Brahim. I am super impressed by the ease of communication even though I am across the other side of the world and by the speed of delivery. My rug was dispatched so quickly and arrived exactly on the date predicted. This is my first rug purchase and I will definitely buy another rug from Surcoma and happily recommend their company to prospective purchasers.
Talia M. 5/5 Verified
What a gorgeous rug. I use it to make cozy and help partition my "home office". It's super well-made and robust, but not stiff - it's actually very soft. I love sitting/standing on it and my cat does too. It's actually quite easy to vacuum as well, which surprised me. Probably the highest praise I can give it: my cat has already barfed on it twice, but it was super easy to clean and the color didn't come up with the enzymatic cleaner.
Andrea B. 5/5 Verified
This shop has the finest selection of rugs in Morocco if not the world. I am delighted with my rug. It is in a great condition and described accurately on the listing. Excellent customer service from Yasmina. I look forward to making another purchase soon. Thank you.
Peter G. 5/5 Verified
Love my rug! Fast shipping, so nice! And they sent me a free pillow case! Thank you!
Karyn 5/5 Verified
Although there were some issues with shipping and a bit of a long waiting time for the rug to be made and delivered to the seller, it was totally worth it. The rug is so beautiful with high quality. The communication with the seller was good, and I got a fast response when asking questions Big thanks to Yasmina.
Anna 5/5 Verified
Love my new rug! Excellent quality and value. Quick shipping.
Sarah 5/5 Verified
Beautiful carpet, easy and quick delivery
Bergljot B. 5/5 Verified
I am absolutely in love with my new rug! It’s even prettier in person. I can’t stop looking at it and all the little details and colors in it. Shipping was fast and the rug was well packed. Thank you so much, Yasmina! My only problem is that now I want to order more and more rugs lol. I truly love it!
Gisele P. 5/5 Verified
I am so happy to have amazing pieces of Moroccan Culture at my home in Switzerland! Kyo totally approved the quality of the rug too! Very fast shipping, only took 3 days to arrive.
Anne-marie 5/5 Verified
Perfect for our tiny half bath, it really tied it all together! Arrived quickly and love the look and feel of it.
Kate 5/5 Verified
Absolutely beautiful Kilim !
Evi A. 5/5 Verified
I purchased multiple rugs from Surcoma Shop. I really appreciate the effort and all the processes that went into each rug. Very professional sellers, easy to communicate with! You can buy from them the eyes close! Highly recommend!!!
Anne-marie 5/5 Verified
Thank you! so happy
Jenny R. 5/5 Verified
Très satisfaite de mon achat, j adore le tapis il correspond tout à fait à la description ! Envoie rapide
Fanny L. 5/5 Verified
I absolutely love this rug and they left a special hand written note that makes me so happy. Will be ordering another rug from this shop💛 so special and beautiful
Alyssa B. 5/5 Verified
Very happy with our rug. Arrived in great condition.
Jemimah P. 5/5 Verified
Color and quality was perfect!
Kavin 5/5 Verified
Love it!
Sabrina F. 5/5 Verified
Yasmina and Brahim were wonderful answering questions about color and quality . . . and they delivered with this amazing huge tribal rug! So happy with this purchase! Will be back for another!
M. J. 5/5 Verified
Wonderful rug! I’m very happy with my purchase.
Annette K. 5/5 Verified
Gorgeous rug and amazing customer service!
Sabrina F. 5/5 Verified
The rug was custom made re size It’s beautiful, soft and vibrant All the way from Morocco to Australia Thank you
Cathy 5/5 Verified